Inflation's bad. There could be a wipeout of some savings, for sure, at any point.
Bears Destroyed His Vineyard—Why This Bitcoin Winemaker Is Still Bullish | Ben Justman
Ben Justman is the founder of Peony Lane Wine, a Colorado winemaker, farmer, Bitcoiner, and one of the most entertaining voices in the Bitcoin space.
- This is a conversation about resilience, sovereignty, entrepreneurship, agriculture, Bitcoin conviction, and continuing to build through difficult cycles.
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6 You actually had bears on your property, in your vineyard, decimating your grapes.
10 Your marketing strategy is, let's say, a little bit unconventional from what you might expect.
11 Whenever I say something that pisses someone off, they're always like, well, I thought about buying your wine and now I won't.
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And fiat could die at any point.
It does feel like now is a time that Bitcoin was made for.
It's a funny time to be in Bitcoin. Like, I'm still so fucking bullish.
You set the record straight.
You actually had bears on your property, in your vineyard, decimating your grapes. Is that correct?
100% of my customers are Bitcoiners.
That is entirely an emergent phenomenon.
Show notes & resources
Walker sits down with Ben to discuss the very real story of bears destroying his vineyard’s grape crop, the harsh economics and uncertainty of small-scale farming, and why building a business around real products changes your perspective on money, risk, and time preference.
Ben explains why independent farmers face far more than weather risk—from frost and wildlife to thin margins and broken incentives—and why supporting local producers matters. The conversation also explores Bitcoin adoption, dollar-cost averaging, monetary debasement, Bitcoin versus stocks, and why Bitcoin can improve a person’s life long before it delivers the financial outcome they originally expected.
This is a conversation about resilience, sovereignty, entrepreneurship, agriculture, Bitcoin conviction, and continuing to build through difficult cycles.
